Kreativitas dimulai sebelum kita tahu namanya.
Sebelum anak dapat menggambar, ia sudah dapat melihat. Sebelum menulis, ia sudah dapat mendengar. Sebelum menjelaskan, ia sudah dapat bertanya-tanya. Kreativitas tidak dimulai dari profesi, tetapi dari cara manusia menyentuh dunia.
Baca manifestoTHE FIRST ENCOUNTERS
Semuanya dimulai dari perjumpaan yang paling kecil.
Light through a window.
The sound of rain.
The surface of a stone.
The smell of soil after rain.
A leaf with an unfamiliar shape.
A shadow moving across the wall.
Kreativitas dimulai dari perhatian.
CREATIVITY IS NOT A TALENT CATEGORY
Kreativitas bukan jabatan pekerjaan.
Kreativitas adalah cara manusia merespons dunia.
PROTECT CURIOSITY
Rasa ingin tahu bukan hanya perlu didorong. Ia perlu dilindungi.
Do not correct too early.
Do not force every question to produce an immediate answer.
Do not turn every game into a lesson.
Do not praise only polished outcomes.
Do not make children afraid to try another way.
Do not let comparison make curiosity smaller.
PLAY IS SERIOUS
Bermain adalah salah satu bentuk awal pemikiran kreatif.
In play, a child learns that one object can become another, a rule can change and a story can have more than one ending.
Bermain adalah cara kita berlatih untuk kemungkinan yang belum ada.
SEEING BEFORE MAKING
Kreativitas tidak dimulai dari membuat. Ia dimulai dari memperhatikan.
Look longer.
Listen more carefully.
Touch real materials.
Notice what is usually passed over.
See a relationship others walk past.
NATURE AS THE FIRST TEACHER
Alam adalah studio kreatif pertama manusia.
Alam tidak memberi tahu anak apa yang harus dibuat. Alam memberi cukup banyak agar imajinasi dimulai.
TIME WITHOUT INSTRUCTION
Not every minute needs to be directed.
THE FEAR OF BEING WRONG
Creativity rarely disappears because ideas run out.
It is more often made smaller by the fear of being wrong, looking foolish, being unfinished or being judged too early.
A creative culture must let unfinished and imperfect ideas live long enough.
CREATIVITY AS CULTURE
Budaya kreatif adalah tempat manusia tidak perlu meminta izin untuk penasaran.
Permission to ask.
Permission to try another way.
Permission not to know.
Permission to make something unfinished.
Permission to be wrong without becoming smaller.
Permission to keep an idea that has no economic value yet.
PRACTICED EVERY DAY
Creativity is practiced not only by making more, but by sensing more deeply.
LookAt something familiar for longer
ListenTo a sound usually ignored
AskA question not yet asked
TryAnother way
TouchA real material
Leave openAn idea that needs no conclusion yet
FROM CHILDHOOD TO ADULTHOOD
Menjadi dewasa seharusnya tidak berarti kehilangan kemampuan berimajinasi.
CREATIVITY CHANGES CULTURE
Creativity does not only make new objects. It helps society imagine new ways to live.
Every cultural change begins when someone looks again at what was assumed, asks a different question and imagines a possibility that was not yet considered normal.