Proof는 발견될 수 있어야 한다 — 아무도 보지 못한 Good Work는 여전히 gap이다
How to make professional proof discoverable and relevant to the right people.
Invisible proof is still invisible value
Discovery matters.
Place proof on real paths
Use Profile, search, and sharing.
Framework: Proof → Placement → Discoverability → Relevance → Opportunity Path
Use five layers.
Use summaries
Support fast understanding.
Create internal links
Build exploration paths.
Add semantic signals
Help search and AI.
Make relevance explicit
Match audience needs.
Use direct sharing
Discovery can be intentional.
Diagnose the path
Check entry points and CTA.
Conclusion
Proof → Placement → Discoverability → Relevance → Opportunity Path.